Released on: October 26, 2007, 6:42 am

Press Release Author: Chris Sicurella

Industry: Marketing

Press Release Summary: NaturOliT: "The result of natural selection." That's the tag
line and philosophy behind a new, naturally focused line of skincare and beauty
products.

Press Release Body: PEORIA, AZ - ( ExpressPressRelease ) October 26-2007 href=http://www.naturoli.com/>NaturOliT : "The result of natural selection."
That's the tag line and philosophy behind a new, naturally focused line of skincare
and beauty products. Unveiled September 1st,
2007, available exclusively online and at their Olive Park facility, Peoria-based
NaturOli Beautiful, LLC produced an entire line of proprietary skincare and beauty
products available to anyone searching for healthy alternatives to synthetically
produced and chemically laden beauty products.

\"We have developed 100% custom formulas,\" says company co-founder, Chris Sicurella.
\"We identified a growing need for a healthy alternative in the skincare and beauty
market. It's time for a change.\" The new company launched with an array of soaps,
lotions and crèmes for today\'s health-conscious consumer. The ingredients range from
hemp oil to Himalayan salt but emphasis is placed on three "key" olive derivatives.
\"The olive tree is a wondrous gift from Mother Nature. Its health benefits are
amazing. Our ancestors knew it. The reality is you could eat most of our products,\"
reflects Mr. Sicurella, adding joyfully, \"though they wouldn\'t taste very good!\"

The company takes 'environmentally friendly' to heart. \"All our packaging is
recyclable or biodegradable." says company co-founder Donna Harris. \"From our
manufacturing processes to our production, all the way to your door, NaturOli
Beautiful believes there is a better way to treat customers and a better way to do
business. After all, it's the only world we've got, so we better start taking better
care of it.\"

Developed with an independent scientist, href=http://www.naturoli.com/>NaturOl looks to take a commanding share of the
fast growing, environmentally aware, health-conscious marketplace. Says Mr.
Sicurella, "Honesty and integrity are paramount. We fully disclose all of our
ingredients. They contain no harmful chemicals. NaturOliT takes ingredients used for
thousands of years and re-introduces them to today's 21st century consumer. I think
we've forgotten that everything we really need is already here. You just need to
know where to look."

If you\'d like more information about this company or our products, please call Chris
at 1-877-OLI-TRUE or e-mail Chris at info@naturoli.com

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Web Site: http://www.naturoli.com/

Contact Details: If you\'d like more information about this company or our products,
please call Chris at 1-877-OLI-TRUE or e-mail Chris at info@naturoli.com